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Product tour: the Wi-Fi sign-in is the start. This is the rest.

Wi-Fi marketing software, screen by screen.

Every screen and video below is a real capture of WiFinger running the demo account: a fictional group of three venues, each on a different template with its own logo. Names and numbers are demo data.

What is a captive portal?

A captive portal is the page a phone shows before it lets a guest onto your Wi-Fi: the “sign in to connect” screen you have seen in cafés, hotels and airports. Your access points send new devices to it, and only let them online once the page says so. WiFinger hosts that page for you, in your branding, on the hardware you already have. It is where guests accept the Wi-Fi terms, choose whether to hear from you, and land on the “you’re connected” screen with your review link.

Captive portal sign-in, the way guests prefer

  • Registration form
  • Email code
  • SMS code
  • One-tap access
  • Google
  • Microsoft
  • Apple
  • Facebook
  • LinkedIn

Switch methods on per sign-in page. Social sign-in uses the provider’s own screen; marketing consent is still a separate tick on your page.

Sign-in page for The Anchor, a demo pub: dark wood and amber with a what’s-on announcement
Pub template
Sign-in page for Anchor Coffee, a demo café, with a round logo
Café template
Sign-in page for The Boathouse, a demo restaurant, on the split layout
Restaurant template
Sign-in page for The Harbour Hotel, a demo hotel, with a room number field
Hotel template
Sign-in page for Harbour & Co., a demo shop, with a “This week in store” panel
Retail template
Sign-in page for Anchor Fitness, a demo gym, on the dark gym template
Gym template
Sign-in page for The Quayside Hall, a demo venue, with today’s programme
Events template
Sign-in page offering an email code or a text-message code
Email or SMS code
Filled-in form: Wi-Fi terms accepted and the separate marketing box ticked
Separate consent
“You’re connected” screen with a star rating, a comment and a Google review button
After “Connect”

Portal & templates

A login page in your colours, with your logo, on every access point. Pick one of eight sector templates as a starting point, then change as much or as little as you like in the live-preview editor.

  • Templates for pubs and bars, cafés, restaurants, hotels, retail, gyms, salons and event venues
  • Terms, privacy and marketing boxes kept separate; marketing can never be pre-ticked or required
  • A portal per venue, each with its own logo, colours and wording
  • Save drafts and preview on mobile or desktop; changes go live when you press Publish
Portal editor: design settings with a live phone preview of the café sign-in page

Make it yours: every template is fully customisable

A template only sets the starting look and wording. Everything below can be changed on any template, per venue, without a designer.

  • Your logo and coloursUpload your logo (small, medium or large; left or centred; square, rounded or circle) and set the button, text, background, card and link colours.
  • Background and layoutA solid colour, a gradient or your own photo with a tint for legibility, in a centred card, full-bleed or split-image layout.
  • Type and shapeEight type styles, from classic serif to condensed, plus heading size, corner radius, button shape and input style. Fast system fonts, so nothing slows the guest network.
  • Drag-and-drop blocksReorder or switch off the language selector, logo, welcome, announcement, promotion, sign-in form, consents, connect button, feedback and follow-us blocks.
  • Your words, every languageEvery headline, message and button in each language you switch on: English, Welsh and 14 more.
  • The questions you askShow, hide or require the built-in fields and add your own: text, dropdown, radio buttons, tick box, date or number.
  • How guests sign inRegistration form, email or SMS code, one-tap access, or Google, Microsoft, Apple, Facebook and LinkedIn buttons.
  • The screen after "Connect"Your own "you’re online" message, a redirect to your menu or website, review links, a feedback question and follow-us links.

Consent ledger

Every consent is a row you cannot edit: the exact wording shown, the time, IP and device, the policy version and the source. Guests who did not opt in are counted, but their name, email and phone are hidden from you.

  • Append-only, enforced by the database, not by policy
  • Separate email and SMS consents, withdrawal recorded with its source
  • Non-consented contact details hidden in lists, Customer 360 and exports
  • Evidence PDF per guest; preference centre and one-click unsubscribe in every message
Guest list: contact details shown only for the channel each guest opted in to; others read “Hidden — no marketing consent”

Analytics & demographics

New versus returning, opt-in rate, busiest hours per site, and where your guests come from, aggregated so no individual can be picked out.

  • Dashboard KPIs per site or across the group, with period comparison
  • Weekday-by-hour heatmap of sign-ins
  • Age bands and postcode areas with k-anonymity (groups under 5 are hidden)
  • Guest data exports (CSV) with a personal-data warning
Busiest times: connected sessions by weekday and hour
Enterprise plan

Footfall & presence

Your access points already hear every phone nearby. WiFinger turns that into passers-by, visitors and dwell time without ever storing a MAC address.

  • Capture rate: how many passers-by come in, how many sign in
  • Dwell time and same-day returns
  • Hashed with a daily key before storage; raw sightings deleted after 7 days
  • Meraki Scanning API, Grandstream GWN presence and a generic receiver
Footfall and presence analytics: passers-by, visitors, engaged, dwell
Engage plan

Journeys & campaigns

Switch on a recipe or build a journey step by step: wait, check a condition, send an email or SMS, attach an offer. Every send passes the consent check at the moment of sending.

  • Recipes: review request, welcome, win-back, loyal guest, consent confirmation
  • Segments by visits, last seen, site, tags and custom fields
  • Email and SMS campaigns with delivery, open and click stats
  • SMS by prepaid credits: top up from Billing, sending stops at zero
  • Withdrawal cancels in-flight journeys automatically
Automation editor with wait, condition and send steps
Engage plan

Online reviews

Google, Trustpilot and Tripadvisor reviews in one queue, each with an AI-drafted reply in your voice. You choose: approve every reply, or let safe ones post automatically and send the rest to a person.

  • Replies post automatically only for 4★ and 5★ reviews that pass every safety rule, after a delay you set
  • Complaints, refunds, health, allergies, named staff and low AI confidence always go to a person
  • Where a platform or plan does not allow replies by API, drafts wait ready to paste
  • Average rating, response rate and response time per site and source
Engage plan

Offers & vouchers

Single-use codes that a guest shows on their phone and staff redeem at the till, from a journey, a campaign or by hand.

  • Visit-based rewards (for example, the 5th visit)
  • Redeem-only login for the till, or scan the QR on the guest’s screen
  • Redemption counts per offer and per site
  • Voucher page with your branding at /v/<code>
Redeem a voucher code at the till

Monthly PDF reports

A designed report of the month for owners and managers: guests and visits, Wi-Fi and portal, consent and audience, marketing, reviews and footfall. Statistics only, never personal data.

  • Download for any period, or schedule it monthly, weekly or quarterly by email
  • Change on the previous period and the same period last year
  • Rule-based insights (“Saturdays 7-9pm are your busiest hours”), not AI guesses
  • Groups of fewer than 5 guests are hidden
Reports page: monthly PDF report options, sections and schedule
Report cover: organisation logo, month and contents
Executive summary: eight KPIs with change on last month and key insights
Guests and visits: daily visitors, new versus returning and visit frequency
Wi-Fi and portal: sign-in funnel, sign-in methods and devices

Wi-Fi health

See who is online now per access point, and get an email (and a webhook) the moment an AP goes offline or comes back.

  • Live sessions per site and AP
  • Offline alerts checked every 10 minutes
  • Session history with vendor context for troubleshooting
  • Read-only: WiFinger never changes your radio settings without you
Access point health with offline alerts

QR sign

A printable "Free Wi-Fi" sign in A4 or A5, in your colours, with your logo, in English, Welsh or Turkish. Guests scan it and land on your login page.

  • PDF ready for the printer
  • One per site, with the site name
  • Also used as table cards and room cards
Printable Free Wi-Fi sign with a QR code

Integrations

Wi-Fi vendors on one side, your CRM and email tools on the other, and a documented REST API with signed webhooks in between.

  • Grandstream GWN and Ubiquiti UniFi by API; Aruba Instant, Meraki, Omada, MikroTik, OpenWrt and pfSense by external portal and RADIUS
  • Mailchimp, HubSpot, Klaviyo, Brevo native sync on Enterprise (opted-in guests only)
  • Zapier and Make via webhooks — native Zapier app coming
  • OpenAPI docs and API keys with scoped permissions, in your dashboard
All integrations
WiFinger dashboard overview for the demo group

Also in the box

Enterprise plan

AI assistant

Ask “what was our busiest day last month?”, get two versions of a campaign email, or a draft reply to feedback. Aggregated data only; nothing is sent without you, and every use is audit-logged.

Teams, roles and audit log

Invite managers per site with the permissions they need. Two-factor login, and an append-only audit log of every change and export.

Multi-site groups and IT providers

One login for every venue or every customer, per-site dashboards, and a multi-site discount of 10%, 15% or 20% from 3, 10 or 25 sites.

Try it on your own Wi-Fi this week.

14 days free. No card. Guided setup. Cancel in one click.

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