How WiFinger compares
Compare guest Wi-Fi marketing platforms for UK venues.
Purple, Beambox, CaptiFi and Social WiFi are good products for different customers. This table is our honest reading of their public pages; where a feature is not stated on their site we say so rather than guess.
| Feature | WiFinger | Purple | Beambox | CaptiFi | Social WiFi |
|---|---|---|---|---|---|
| Works on your existing access points | Yes: Grandstream, UniFi, Aruba, Meraki, Omada, MikroTik, OpenWrt, pfSense | Yes: Cisco/Meraki, Aruba, UniFi, Ruckus, Mist | Own plug-and-play access point | Not stated on their site | Not stated on their site |
| Consent ledger that cannot be edited | Yes (database-enforced) | Not stated on their site | Not stated on their site | Not stated on their site | Not stated on their site |
| Per-guest consent evidence PDF | Yes | Not stated on their site | Not stated on their site | Not stated on their site | Not stated on their site |
| Review requests after a visit | Yes, 2-48 h, same ask for everyone | Not stated on their site | Yes | Yes | Not stated on their site |
| Review gating (unhappy guests kept private) | Never: we never gate reviews | Not assessed | Not assessed | Not assessed | Not assessed |
| Offers, vouchers and loyalty | Yes, single-use codes redeemed at the till | Not stated on their site | Yes | Yes | Not stated on their site |
| Footfall / presence analytics | Yes, anonymised (Meraki, GWN, generic) | Yes | Not stated on their site | Not stated on their site | Not stated on their site |
| Demographics | Yes, k-anonymised | Yes | Yes | Not stated on their site | Not stated on their site |
| CRM / email sync | Mailchimp, HubSpot, Klaviyo, Brevo | HubSpot, Salesforce, Mailchimp, Dynamics 365 | Not stated on their site | Not stated on their site | Klaviyo, HubSpot |
| Zapier / Make | Zapier and Make via webhooks — native Zapier app coming | Not stated on their site | Zapier | Not stated on their site | Zapier |
| AI assistant | Analytics, campaign copy, reply drafts (human-approved) | Not stated on their site | Not stated on their site | AI analytics assistant | AI review replies |
| Drag-and-drop portal editor and templates | Yes: 8 sector templates, all fully customisable | Yes | Not stated on their site | Not stated on their site | Yes |
| Social page growth (follow screen) | Yes | Not stated on their site | Yes | Not stated on their site | Yes |
| OpenRoaming / Passpoint | No | Yes | Not stated on their site | Not stated on their site | Not stated on their site |
| POS integration | Via REST API and webhooks | Not stated on their site | Not stated on their site | Yes | Not stated on their site |
| Staff Wi-Fi (802.1X) | No | Yes | Not stated on their site | Not stated on their site | Not stated on their site |
| Open REST API and signed webhooks | Yes, OpenAPI docs | Not stated on their site | Not stated on their site | Not stated on their site | Not stated on their site |
| Multi-tenant for MSPs, with audit log | Yes | Not stated on their site | Not stated on their site | Not stated on their site | Not stated on their site |
| UK data hosting | Yes (London) | Not stated on their site | Not stated on their site | Not stated on their site | Not stated on their site |
| Pricing model | From £79 per site per month, by access points; no per-guest fees | See their pricing page | See their pricing page | See their pricing page | See their pricing page |
Competitor columns checked on 27 September 2026 against each company’s public website. Prices are not compared: see each pricing page.
Why venues choose WiFinger
Evidence, not a tick box
An append-only consent ledger and a per-guest consent evidence PDF you can show a regulator. The portal will not save a sign-in page that makes marketing consent a condition of Wi-Fi.
No review gating
Everyone gets the same review link: we never gate reviews. Filtering by rating carries risk under Google’s policies and UK rules on fake or filtered reviews, so we do not offer it.
Priced per site, not per guest
From £79 a month by number of access points, with an automatic multi-site discount. No contracts, no hardware bundle, no per-contact fees.
Try it on your own Wi-Fi this week.
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